ABOUT THE BRAND
Preach Girl is a community for Christian women who are called to preach the gospel. Pastor Christi Miranda leads women through a digital 8-week preaching course. She breaks down the art of preaching, teaching women how to develop their voices and use the power of their individual testimonies. She also offers 1-to-1 mentoring and speaking services at varied prices.
When I had the opportunity to work with Christi, I was really excited because I knew that I wholeheartedly believe in what she does. This project felt personal to me because I was one of the first participants that took the Preach Girl course. This course impacted me by helping me develop my own voice and storytelling abilities. I took the puzzle pieces of Christi's color requests, vision, and my own inside knowledge of this course to create the tone and visual aspects of both the brand and website.
WORKING WITH PASTOR CHRISTI MIRANDA
Pastor Christi Miranda already had an established personal brand with her thought leadership and coaching groups for women. She launched her first Preach Girl course from Facebook as an experiment in the fall of 2018. She saw the need for this type of course within the Christian community where resources are lacking for women to become preachers. The first course was so successful that Christi knew she had created a powerful solution for other women who are called to preach. Now there is one platform where women can connect with Christi and sign up for the course, preachgirl.org.
BRINGING IT ALL TOGETHER
WORKBOOK MATERIALS
I formatted Christi’s notes from each module of her course into printable workbooks for Preach Girl members.
From the first mood boards to the final finished product, it was a pure joy to create this brand and build this website for Christi Miranda, Founder of Preach Girl!
